How to connect an affiliate program on YouTube and earn money?
Are you the owner of the channel? Find out about all the monetization methods, which options are more profitable, what is more convenient and how much you can get.
What are YouTube affiliate programs? Many people are interested in this question. Since YouTube is owned by Google, the first thing that comes to mind is the direct Adsense affiliate program from the same company.
All other affiliate programs are offered by media networks of intermediaries, who will take part of the profits in the form of a commission.
It is the affiliate program from Adsense that sets the standard for payment from the placement and display of advertising videos.
At first glance, it seems that there is no point in considering anything other than a direct affiliate program, since the maximum profit comes from it. But as it showspractice and especially for beginning video bloggers, the most suitable option would be an affiliate program from a media network.So, the entire amount from the advertiser’s order is divided into 55% of the income for the channel owner and 45% of the income, respectively, for the Adsense service. When connecting affiliate programs from a media network, they will take a commission from this earned 55% of the order.
The market offers such large media players as:
- VSP Group - now renamed to Yoola. This is a Russian company, founded in 2011, connected more than 70 thousand channels, and generate more than fifteen million views per month. Moreover, half of all content is Russian.
- AIR or Agency of Internet Rights - the company is relatively young and is quickly gaining momentum. The main audience is Russian-speaking viewers.
- ATG is one of the youngest companies on the Russian market.
- QuizGroup – in the past, one of the few networks that looked at the quality of content “through its fingers”.
Advantages of affiliateprograms?!
- Minimum requirements. Each media network imposes a standard set of conditions for channel owners.
This is the minimum number of subscribers, amount of views per month, channel broadcast time, quality of content, age of the channel owner, number of videos posted, presence of penalties.
Important! Payments are made only to persons over the age of 18. - Commission. Each affiliate program has its own minimum withdrawal threshold. The commission percentage that the media network takes for its services has also been established; the rest will go to the channel owner.
Important! Large services provide for distribution of commission fees depending on the size of the channel. The more views, the lower the commission. - Average cost per thousand commercial views, orcpm. This value is very arbitrary and depends on many factors, for example, on the interests of your target audience, their age and gender.
From the domain zone. It also depends on who provides the advertising, so the customer of videos about premium cars will offer one price category, while the manufacturer of the detergent will offer a completely different one.
This indicator will also be influenced by how the advertisement was viewed, whether it was missed, closed ahead of time, etc., and in the end whether the view will be counted or not. - Withdrawal of money. Each network has its own list of payment systems with which it cooperates. And each system has its own nuances: transfer fees, withdrawal times, currency used.
- Personal account. An indispensable service for maintaining detailed channel statistics, setting up payment details, receiving money, receiving reports.
- Channel development. Service from the media network,allowing you to create an individual channel design, make the right selection of videos for your target audience, edit thumbnails and footage, and provide assistance in high-quality design. This option is available for large channels.
Important! To generate income, the channel must not only be developed, but also promoted. We will help you promote your channel on YouTube - Training and communication. The most advanced media networks offer their partners training webinars, consultations in answer-question format, and organize meetings of advanced bloggers. Providing such opportunities greatly enriches the experience of conference participants.
- Technical support and feedback. The option allows you to ask any question and get an answer, and ask for high-quality and prompt assistance.
When problems arise, bloggers simply need help.
VAs a result, the direct Adsense affiliate program, apart from the lack of commission, does not provide any benefits to the user. And in a situation where questions arise or controversial issues need to be resolved, it is not realistic to wait for help.
The lack of a personal account does not allow you to track profit-making processes. No communication or training.
Strict rules for video authorship greatly increase the risk of channel blocking, while media networks are able to protect the owner from penalties and guarantee the withdrawal of funds even in the event of a ban.
How to connect an affiliate program?
Let's look at the example of the media network VSP Group, since the procedure is similar for all services.
Step 1: Make sure your channel meets all the specified requirements.
Otherwise, it will not pass moderation and you will receive a refusal.
Step 2: In the panelchannel management on the YouTube website, enable the “monetize videos” option and check your reputation.
Step 3: Fill out the application form on the VSP Group website. Indicate your Google account.
Step 4: Give permission to the service to check the YouTube channel.
Step 5: Get the answer.
Step 6: Accept the invitation of the affiliate program on the YouTube website in your channel settings.
If everything is done correctly, the following will appear in the status:
What affects the channel’s income?
Five important points that directly affect the profit of the project:
- Properly chosen topic and number of uploaded videos. The customer is interested in the commercial content of the video, but the viewer likes entertaining content. Channel Owner's Taskfind a middle ground.
- Promotion. Without a quality development strategy, the channel will not be able to count on a solid income. The channel will be professionally promoted by specialists from the PR service - youtube.ru
- Monetization. Use all types of monetization offered by Google.
- Language. Videos in different languages significantly increase both the popularity and profitability of the video, if only because the price per click in Europe and the USA is higher.
- Affiliate programs. Choosing a profitable cooperation will help you achieve your goal faster.