How to choose keywords and description for a video clip?

Keywords and description of a YouTube channel are one of the most important parts of optimizing a video channel.

Correct selection of these parameters will not let you lose face, but will lead to the desired result.

What keywords for YouTube will be indicated, based on such requests viewers will come to your channel. Imagine yourself in the user’s place, what would you type into a Yandex or Google search?

The description and keywords need to be selected so that the user gets an answer to his question and does not waste time watching your video. Appreciate each user, since it is the viewers who make you successful.

Selection of keywords for YouTube

Rules for selecting keywords for YouTube:

• What you post on the channel (content) must correspond to the title of the video;
• Needselect key queries that the viewer will definitely type into the search engine. Queries can be analyzed on the service Word selection;
• Analyze your city, region and region;
• Select queries that are related to each other;
• No need to use keywords that are highly competitive, use low-frequency words (up to 200 is acceptable);
• Be sure to look at your competitors in your area and what policies they follow.

Keyword selection service

If you decide to use the Wordstat service from Yandex, then it is easy to use. You need to come up with words for which you want to be in the TOP and simply enter them into the search bar, the service will give you the frequency of this request and offer similar ones.

Channel promotion also depends on otherscriterion such as:

1. It is important to take into account and understand the age of the channel; the older you are, the YouTube prefers more mature channels;
2. You need to add videos to the channel more than once a month, at least 2 times a week;
3. One of the main criteria is the number of subscribers. Everything is simple here, a lot of subscribers - a lot of views;
4. Do brand promotion, this could be social networks or forums.

In order for a video or channel on YouTube to reach the desired positions, you need to work hard on Yandex queries and spend a lot of time, and then everything will definitely work out!

Service for optimization Keyword Tool

You can also use not only Wordstat from Yandex, but also Keyword Tool, it is very convenient and will be useful during your work. Having selected the right queries, the search engine will show your channel and video to the right audience.

Using the Keyword Tool you can choose the right keywords for your channel and use them in the video title. Google or Yandex will be able to show your video to the desired audience who actually typed such a request.

Why do you need a channel description on YouTube?

Description of the channel on YouTube is required primarily for YouTube viewers and for Internet search engines (Yandex, Google). Having visited your channel, the user must understand what the video will be about and whether it is worth watching.

For search engines, a description must be present if you want and are interested in the success of your video channel.

What should I write in the description for YouTube? At a minimum, in the description you need to indicate information about yourself and the channel, about your hobbies and creativity. Write only useful and necessary information that will be of interest to the viewer.

Don't write big stories, enough is enoughthere will be several proposals, all the most basic. Describe the essence of the channel, idea and concept. How you treat the audience, the same attitude will be towards you, the rule of life!

In order to make a competent description for YouTube, follow the rules:

• Tell me how you will be useful, why watch your video;
• In the description and video, reveal the main idea;
• Think over your keywords wisely, don’t pull them out of thin air or out of your head.